{"uid":"cap_yLhJxzLcBEsn2N4KiMBfS","slug":"esgpulse-cruelty-free-brand-check-0d92cde0","name":"ESGPulse Cruelty-Free Brand Check","description":"Cruelty-free check — is this beauty/cosmetics brand cruelty-free? Cross-references Leaping Bunny (independently verified) and PETA Beauty Without Bunnies (self-attested) certifier directories, plus parent-company and China-market-sales caveats that change the real answer.","url":"https://esgpulse.theaslangroupllc.com/api/esg/cruelty-free","method":"GET","headers":{},"bodySchema":{"type":"object","$schema":"https://json-schema.org/draft/2020-12/schema","required":["input"],"properties":{"input":{"type":"object","required":["type","method"],"properties":{"type":{"type":"string","const":"http"},"method":{"enum":["GET","HEAD","DELETE"],"type":"string"},"queryParams":{"type":"object","properties":{"lang":{"type":"string","description":"en | de | fr | es | it | ja | ko | pt"},"brand":{"type":"string","description":"e.l.f. Cosmetics | Kat Von D | The Ordinary (required — beauty/cosmetics brand name)"}}}},"additionalProperties":false},"output":{"type":"object","required":["type"],"properties":{"type":{"type":"string"},"errors":{"type":"object","description":"Documented error responses, keyed by HTTP status code","additionalProperties":{"type":"object","required":["description"],"properties":{"example":{"type":"object"},"description":{"type":"string"}}}},"example":{"type":"object"}}}}},"responseSchema":{"type":"json","example":{"brand":"Example Beauty Co","verdict":{"rating":"cruelty-free-certified"},"certifier_status":[{"status":"certified","certifier":"Leaping Bunny"},{"status":"certified","certifier":"PETA (Beauty Without Bunnies)"}],"china_market_caveat":{"applicable":false},"parent_company_caveat":{"applicable":false}}},"example":null,"exampleRequest":null,"tags":["x402"],"displayCostAmount":"0.05","displayCostAsset":"USDC","priceDynamic":false,"priceHint":null,"priceStatus":"priced","priceSource":"probe","requiresHandshake":false,"reviewCount":0,"rating":{"score":"0.00","successRate":"0.00","reviews":0,"stars":null,"state":"unrated"},"availabilityStatus":"unknown","priceObserved":null,"sessionDeposit":null,"pricing":{"kind":"static","summary":"$0.05/call","primary":{"kind":"static","protocol":"x402","network":"base","amountUsd":"0.05","per":"call","confidence":"exact"},"accepted":[{"kind":"static","protocol":"x402","network":"base","amountUsd":"0.05","per":"call","confidence":"exact"}]},"paymentMethods":[{"uid":"pm_x9mR6iWVO5co9SaIMMcBB","protocol":"x402","methodType":"crypto","chain":"base","mode":"charge","costAmount":"0.05","costPer":"request","priority":0,"asset":"0x833589fCD6eDb6E08f4c7C32D4f71b54bdA02913","unit":"request","depositMicros":null,"planRef":null}],"brandName":null,"brandSlug":null,"brandBaseUrl":null,"brandDocsUrl":null,"whatItDoes":"Checks whether a beauty or cosmetics brand is genuinely cruelty-free by cross-referencing Leaping Bunny and PETA certifier directories, with caveats for parent-company ownership and China market sales.","exampleAgentPrompt":"Is e.l.f. Cosmetics actually cruelty-free? I want to know if they're certified by Leaping Bunny or PETA, and whether their parent company or any China sales change the real answer.","exampleUseCases":[{"title":"Verify cruelty-free status before purchase","prompt":"I'm thinking about buying from Maybelline but I want to make sure they're actually cruelty-free. Can you check if they have any real certifications or if their parent company's practices mess with their claim?"},{"title":"Compare certifications across brand portfolio","prompt":"I'm building a list of ethical makeup brands for my store. Can you check which ones are certified by Leaping Bunny versus just PETA, and flag any that sell in China even though they claim to be cruelty-free?"},{"title":"Investigate parent company complications","prompt":"I love Urban Decay's products but I'm worried about their parent company. Is Urban Decay actually cruelty-free, or does Estée Lauder's ownership mean they're not really ethical despite what the brand says?"}],"resultDescription":"Returns the brand's cruelty-free status, which certifier directories (Leaping Bunny independently verified, PETA self-attested) it appears in, and any material caveats such as whether a parent company or China market sales override the stated cruelty-free claim.","failureModes":["Brand not found in any certifier directory — returns not-certified status","Brand name ambiguous or misspelled — may return no match or wrong brand","Parent company data unavailable — caveat may be incomplete","China market sales data outdated — caveat accuracy not guaranteed","API returns 402 if payment is not processed correctly"],"whenToPreferThis":"Use this endpoint when you need to verify the cruelty-free status of a specific beauty or cosmetics brand, especially when you want nuanced results that account for Leaping Bunny vs. PETA certification differences, parent company ownership, and China market sales complications. Prefer this over generic ESG endpoints when the question is specifically about animal testing practices in beauty/cosmetics.","instructions":null,"reviewSummary":null,"reviewSummaryHighlights":null,"reviewSummaryConcerns":null,"reviewSummaryGeneratedAt":null,"activationCount":0,"lastUsedAt":null,"lastSuccessfullyRanAt":null,"lastHealthCheckAt":"2026-09-14T12:31:56.986Z","isFirstParty":false}